Did you know that some PRSA webinars are available for free playback to PRSA members? We’ve spotted two hot social media topics you may want to peruse.
Getting to a free webinar is easy – click a hotlinked title below, which will take you to the PRSA page for that topic. Scroll to the bottom of the topic page for the “archive” version of the webinar. Click the archive URL, fill out a simple form and yo
u’re on your way. Be aware of any pop-up or other controls that may interfere with your connection.
How to Break Down Walls and Strike a Balance Between All of Your Online Lives
Finding the Perfect Social Media and Communication Blend
PRSA Free Webinar Sponsored by Cision. Playback available until January 14, 2011
You’re connected on LinkedIn, have built a community around your blog and tweet from your iPhone. Still, it can be difficult to strike a balance between your personal and professional involvement with social media; your traditional media relations and social networking; and your actions as a public relations pro, marketer and customer service rep when engaging online. In this advanced webinar, Heidi Sullivan and Jay Krall will show you how to harmonize your personal and professional lives online; how different types of social media are looking more and more alike; the best practices for sharing content; how public relations, marketing and customer service can operate symbiotically on the social Web; and how to identify future trends.
How Generation Y and Seasoned Pros Can Navigate the Social Media Highway Together





